A circular and modern logotype in text, saying "Orange Studios".A modern circular logotype for Orange Studios, written in text.A circular and modern logotype in text, saying "Orange Studios".A modern circular logotype for Orange Studios, written in text.A circular and modern logotype in text, saying "Orange Studios".A modern circular logotype for Orange Studios, written in text.A circular and modern logotype in text, saying "Orange Studios".A modern circular logotype for Orange Studios, written in text.
A large sign with an image of a man carrying kegs in a modern brewery setting. Next to the image is a neon green frame and the word "Swedish Can Factory" written several times.

Swedish Can Factory

Visual Identity / Logo Design

Swedish Can Factory sets out to streamline packaging in the small-scale beverage industry. Utilizing their own fleet of trucks and refrigerated transport tanks, beverages are collected directly from the producers and taken back to their factory. There, in their automatic production line, the beverages undergo quality control, canning, labeling, and packaging before being delivered to the end customer. Simply put, Swedish Can Factory makes beverage business smooth. 

We developed a modern visual identity with a minimalist feel. The idea behind the logo stems from the core notion that Swedish Can Factory provides small-scale producers with the last missing pieces of the puzzle of a smoother beverage business. The colors draw inspiration from traditional brewery greens and alumunium greys, paired with a flashy neon green, providing a powerful tool to easily brand content on a variety of platforms and mediums. 

A poster lying on a wooden table with sunrays shining down. The poster is a gradient green and says "Swedish Can Factory".Several aluminum cans on a production line in a can factory. Centered in the image is the logo for "Swedish Can Factory".Two posters on a black background. The left poster is neon green and has "Swedish Can Factory" written several times, aligned vertically. The left poster is dark grey and says "Vi gör det enkelt att tappa dryck" and a picutre of a man working in a brewery.Four images are extracts from the Visual Identity and Brand Guidelines document belonging to Swedish Can Factory. Aluminum cans in a production line, a man carrying kegs.Extracts from the Brand Guideline document of Swedish Can Factory. Images from brewery settings to practical hands-on guidelines on how to use the visual guidelines in practice.An iPhone lying on the ground. On its screen is an image of kegs as well as texts explaining on how popular and well-used cans are as a means of beverage packing.A Macbook on the ground. On its screen is a list of different services provided by Swedish Can Factory, such as canning, labelling, storaging, delivering.Two business cards on a marble floor. The business cards are dark in colour and have the logo "Swedish Can Factory" printed on one side, and the name and contact info belonging to John Strand, CFO and co-founder of Swedish Can Factory, on the other.

Quote

"Orange Studios brought our vision of a clean and professional brand to life, capturing the essence of Swedish Can Factory in every detail of our visual identity and logo design."

Marcus Agerberg,  CEO

Get in touch

Orange Studios AB

[email protected]

+46(0) 72 719 18 31

Birger Svenssons väg 32B

432 40 Varberg